Re-use, Explore, Discover (RED) seeks to promote the re-use of outdoor clothing, footwear and equipment after no longer being used by their original owner.
Explore RED set up a sustainability programme that examines the comfort and performance of a variety of outdoor products over an eighteen-month period. Testers put the gear through its paces before a team at the University of Leeds will assess the level of remaining functionality. The aim is to determine what practical, functional life a piece of outdoor gear can offer a ‘new owner’ after the product has had its primary life cycle.
Explore RED also works with partners, including brands, outdoor retailers, and charities to initiate projects to prolong the functional life of outdoor products. Keeping items of clothing and equipment out of landfill and making them available for re-use has great social and environmental benefits.